AP Pavers

There is a Place for Art, Everywhere...

Following many years of successful business growth and investment, AP-Pavers is now the largest asphalt paver hire company in the UK.  With depots in the Midlands and London, the entrepreneurial business required a forward-thinking, thought-provoking design company to help achieve their full potential online as well.

A complete design overhaul was very much top of the agenda, and Smart Creative delivered outstanding results. Working to existing brand guidelines, we refined the company’s key messages with minimalistic, industrious imagery and complimentary typeface.

Once the reinvigorated, revitalised designs were good-to-go, our developers embarked on a completely new CMS build.

Building Blocks for a Financially Healthy Future.

The client required a bespoke product directory and downloadable specifications, as well as an image gallery for their specialist equipment.

Smart Creative also offered a content population service to maintain a simple and effective build. With extensive information to add, this was no mean feat!

AP-Pavers couldn’t be more happy with the design and development services they have received from us. We regularly keep in contact and are pleased to hear of the client’s continued positive feedback and month-on-month return on investment: this is future-proof marketing at its very best.

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We would love to talk to you about your project .


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138 Abbey Foregate,

Upton Magna, Shrewsbury,
Shropshire, SY2 6AP

0845 226 02 66